07 February 2011
09:00h REGISTRATION
09:30 - 10:00h OPENING SESSION
- Joan Mesquida, Secretary General for Domestic Trade and Tourism, Spanish Ministry of Industry, Tourism and Trade
- Jesús Sanz, Director General, Casa Asia
- Jordi William Carnes, First Deputy Mayor, Barcelona City Council
- H. F. Xavier Mena, Minister of Enterprise and Labour, Government of Catalonia
10:00 - 10:45h ASIAN TOURISM IN EUROPE AND AROUND THE WORLD
- Enrique Ruiz de Lera, Deputy Director, Turespaña Download presentation (PDF)
- Luis del Olmo, Executive Vice President, Sol Meliá Download presentation (PDF)
Moderated by: Amadeo Jensana,Director of Economic Programs and Cooperation, Casa Asia
10:45 - 11:45h Meeting, Incentives, Conferencing and Exhibitions (MICE) TOURISM
- Kavita Bhalla, Vice President Outbound, Cox & Kings Download presentation (PDF)
- Ian Livesey, Head of Operations, Spain and Andorra, TUI Travel Download presentation (PDF)
Moderated by: Eric Mottard, Director, EventoPlus
11:45 - 12:00h Coffee Break
12:00 - 13:00h LUXURY AND SHOPPING TOURISM
- James Samuel, Group Head of Sales, ILTM, Reed Travel Exhibitions Download presentation (PDF)
- Liu Wuxiong, Vice President, China International Travel Service
- Elena Foguet, Retail & Marketing Director, Value Retail Management Spain Download presentation (PDF)
Moderated by: Germán Jiménez, Founder, SuMisura Branding & Communication
13:00 - 14:00h SPORTS TOURISM
- Pau Serracanta, Managing Director, Dorna Sports (Moto GP) Download presentation (PDF)
- Laurent Colette, Chief Marketing Officer, Football Club Barcelona
Moderated by: John Carlin, journalist and writer
14.00 - 19.00h La Roca Village Experience Optional
Registration required: [email protected]
08 February 2011
09:00 REGISTRATION
09:30 - 10:30h THE HOTEL SECTOR
- Geràrd Sintés, General Manager, Mandarin Oriental Barcelona
- Rajiv Gujral, Senior Vice President, Taj Hotels Resorts and Palaces
- Daniel Lozano, Senior Vice President, Meliá Brand
Moderated by: Antonio Lopez de Ávila, Director, Executive Master in Tourism Management, IE Business School
10:30 - 11:30h DESTINATIONS
- Roberto Varela, Minister for Culture and Tourism, Government of Galicia
- Susana Arribas, Head of Information Management Tourism Departament, Tourism City of Madrid Download presentation (PDF)
- Alisher Shamsiev, Chief of Division for International Relations and Investment, Uzbektourism Download presentation (PDF)
Moderated by: Pere Duran, Director General, Turisme de Barcelona Download presentation (PDF)
11:30 - 12:00h Coffee Break
12:00 - 13:00h INFORMATION TECHNOLOGY AND ASIAN TOURISM
- Isaac Mao, cofounder of CNBlog.org and co-organizer of the Chinese Blogger Conference Download presentation
- Koji Tsurumoto, Senior Consultant, Japan Tourism Marketing Co. Download presentation (PDF)
Moderated by: Toni Mascaró, Founder and Director General, eMascaró Crossmedia.
13:00 - 13:50h FUTURE CHALLENGES: AN OVERVIEW
- Wolfgang Georg Arlt, Professor, China Outbound Tourism Research Institute Download presentation (PDF)
- Antonio de la Morena, Tourism Councillor, Embassy of Spain in China Download presentation (PDF)
- Minoru Takeda, Director General, MIKI Travel Barcelona
Moderated by: Ignasi de Delàs, General Manager, Catalan Tourist Board
13:50 - 14:00h CLOSING SESSION
- José Eugenio Salarich, Director General for International Economic Relations, Spanish Ministry of Foreign Affairs
(* = to be confirmed)